Articles on: Online store

Changing product URL in the online store

Each product in your online store has a dedicated page with a description, media gallery, SKU, and others. By default, the product page link is generated based on its name:



  • See how you can change the URL of the product page in the SEO settings.


  • Open the settings of your site and access the Products section in Your store tab:


  • Choose a product, click on the three dots and select Edit from the dropdown:



  • In the opened window navigate to the SEO tab:



Proceed to the Product URL section and enter a new one:



Note that:


  • You cannot change the system part of the product URL (for example, https://yourdomain.com/shop/) — this is defined by the domain you connected to your website.
  • Previous product URL works as a 301 redirect to the new one.
  • It is not possible to reuse the previous URL (neither in this product nor in another). If the URL becomes archived, it will forever remain a 301 redirect to the new link for this product. It is not possible to remove a URL from the archived list.
  • Subsequent changes to the product name do not affect its URL.


  • You can see the list of the old URLs for a particular product by clicking on the link below:



  • Save the changes so they appear live:




Updated on: 04/11/2023

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